Ultimately, organizations are here to fulfill human needs and create value for society. If you don’t do that well enough, you’re not in business. That means your succes depends on the extent to which you can undertand the human context, make sense of societal shifts, and anticipate the future.
The new paradigm for business success. Grow responsibly in ways that serve colleagues, customers, communities, and capital.
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Trends and strategies for future-proofing your business. A map of what's next, and how to respond now.
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Understanding your future customer or colleague. What drives them? What scares them? What do they expect from you?
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Reconnecting org’s with humanity. Clear guidance on how to make work more meaningful.
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Making sense of complexity and seizing the opportunities within it.
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Turning sustainability from a checkbox into a human centered story.
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The IRG helps CMOs and other growth leaders drive more humanized growth for their organizations. Growth that addresses the needs of Colleagues, Cutomers, Communities, and the Capital markets. They host senior leadership programs, events, and webinars around the world.
TrendsActive is a trend consultancy helping organizations (re)connect to the human reality. They use two decades of research and academic insights to transform sociocultural trends into business strategies that help clients human-proof their organization, brand, marketing, and innovation.
From intimate offsites for 10 execs to town halls of 1000 people, I can help you make your event, conference, or team meeting a success.
From webinars, talk shows, to online presentations, I can help bring inspiration to home offices in multiple countries simultaneously.
